Managing Director & Chief Product Officer for PE-Owned Healthcare Software Company

Digital Future embarked on a strategic mission to fill a critical executive role for a healthcare software company with nearly 150 employees and more than 15 years of market presence. With the backing of a reputable investment firm and a clear focus on innovation, the company sought a Chief Product Officer (CPO) to lead the transformation of its product organization and drive forward initiatives in cloud technologies and international growth.Digital Future’s approach was rooted in identifying candidates from sectors with deep medical and technological know-how.

We focused on professionals from hospital software providers (such as PACS or HIS systems) or the software divisions of medical device manufacturers—particularly in orthopedics and implants—who were familiar with mid-sized, founder-led environments.The ideal profile: a hands-on, execution-focused product leader eager to step into a C-level role. Someone who thinks entrepreneurially, acts with urgency, and can operate effectively in a pragmatic, fast-moving culture. Strong decision-making, ownership mentality, and empathy were key traits, especially with a long-term perspective of potentially stepping into a CEO role in the future. Just weeks into the search, we identified a candidate pool that combined deep industry expertise with strong product leadership credentials. The company shortlisted three for the final round, and successfully hired a candidate who embodied the vision and values of the organization.

The new CPO now plays a key role in driving the next phase of growth – advancing cloud-based innovation and supporting international market expansion.